CINI · Čačak · Since 1977

About us

A lasting tradition.
Innovation that drives us.

Work at the CINI workshop — archive photo
1977.The beginning of a family story
Our story

A lasting tradition.
Innovation that drives us.

CINI began its journey in 1977 as a small electroplating workshop. What started as a specialist metal zinc- and nickel-plating workshop soon grew into a trusted partner for major industrial companies.

Today, CINI is a family company based in Čačak, Serbia, with five decades of experience in developing original technical solutions.

Our slogan, “Always something new”, is more than a message: it is the principle behind every product and business decision. We specialise in developing and manufacturing heating equipment, with a focus on our own innovations and patents. Every CINI product combines expertise, technology and carefully managed production, from concept to market.

Five decades of experience.
One enduring idea: always something new.
1977.year founded
16registered patents
60+employees
2007.Guinness World Record
Development through the years

From a small workshop
to an industrial pioneer

1980s

Expertise as our foundation

From the outset, CINI has built its development on expertise, knowledge and innovation. In the 1980s, founder Slobodan Spasović laid the company's foundations through complex chrome-plating and industrial metal-protection projects in partnership with leading domestic industrial companies.

1990s

Our own products and patents

The early 1990s marked a new phase: creating our own products. The patented MEK electric heating element was the first major milestone and a symbol of the company's technological independence. To date, CINI has developed and registered 16 patents.

2000.

Development of CART technology

Since 2000, we have been developing our own aluminium radiator manufacturing technology, CART, making CINI a unique producer of its kind in the region.

2006.

Expertise beyond borders

In 2006, we reached an important international milestone by transferring CART technology, equipment and complete manufacturing know-how to Kazakhstan, demonstrating the value of our expertise beyond the domestic market.

2007.

Guinness World Record

Our engineering expertise and creativity were further demonstrated in 2007, when we built the world's largest working radiator, measuring 6 × 6 metres, and set a Guinness World Record.

Today

New ideas for modern heating

Over the past decade, CINI has focused on modern heating solutions: electric heating appliances, designer radiators and towel warmers.

We turn almost five decades of experience into new ideas, technologies and products that push modern heating forward.

Every product bearing the CINI name combines expertise, dedication and carefully managed production.

The idea that guides us

A word from our founder

“Even after decades in business, we remain faithful to the clear, simple and enduring principles with which we began: developing, applying and bringing innovations, patents and new technologies to market, trusting in the ideas, knowledge, inventiveness and creative energy of our own people.

We support young, creative and successful people, seeing it as both a need and a duty to give something back to the society and community in which we grow.

We enter the years ahead with the same youthful spirit and the desire to keep creating, working and proving ourselves. We want to remain a source of new ideas, transforming them into innovative products and bringing them to the global market.”

Slobodan Spasović’s signatureSlobodan SpasovićFounder and owner of CINI d.o.o. (1992)
CINI archive manifesto: Innovation, patents, new technologies
Innovation. Patents. New technologies.
The principles we grow by.
Precision manufacturing of a CINI electric heating element
From an idea
to the finished product.
People, expertise and manufacturing

CINI today

CINI is a modern development and manufacturing centre with more than 60 employees, including a significant number of highly qualified specialists, engineers, technicians and experienced craftspeople. Our culture promotes teamwork and collaboration while recognising individual effort and personal development.

Our product portfolio

  • Designer radiators
  • Towel warmers
  • Slim and specialist radiators
  • Electric radiators and convectors
  • Electric heating elements

Our products are sold domestically, across the region and in the European Union, Russia, Ukraine, Belarus and North Africa. All export products meet international standards and certification requirements.

Explore our products
What we believe in

Our values

Innovation that drives us

We develop modern solutions that respond to market needs and create new value.

Enduring expertise

Experience and expertise are built into every product we make and every decision we take.

Quality you can see and feel

We combine high performance, reliability and carefully crafted design.

Flexibility that makes a difference

We adapt quickly to market demands and our customers' needs.

Partnership with purpose

We build relationships based on trust, collaboration and mutual growth.

The strength of our team

We foster collaboration and mutual trust. Our best results come from working together.

Part of the community

CINI and society

We know that success depends not only on financial results, but also on our contribution to the community and environment around us.

Our vision goes beyond business to building a better society. Through social responsibility, we see ourselves as part of the solution and a force for positive change. We believe these values create sustainable success and give business a deeper meaning. Together with our partners, employees and community, we are building a better future for everyone.

CINI is a founder and active member of PU GRADAC 97, the region's first private business association. We also participate in the Čačak Science and Technology Park, the FORUM association of Čačak businesspeople, the Chamber of Commerce and Industry of Serbia and the Regional Chamber of Commerce. CINI representatives are active in the Klub 2040 family business club and other business associations.

Special FORUM award for 40 years in business and contribution to the local community
Growing together with our community.
Company information

Documents

Registration and company details in one place.

+381 (32) 5563 305
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